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BBC Still Claiming 0845 is local rate. (Read 8,521 times)
bigjohn
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BBC Still Claiming 0845 is local rate.
Mar 7th, 2012 at 8:08pm
 
"Evening entertainment. Call in on 0845 30 50 007 (local rate)."

http://www.bbc.co.uk/iplayer/console/bbc_three_counties_radio

You would have thought they would have learnt by now !!!
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« Last Edit: Mar 7th, 2012 at 8:09pm by bigjohn »  

BJ.
 
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ihate0845
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Re: BBC Still Claiming 0845 is local rate.
Reply #1 - Apr 10th, 2012 at 2:57pm
 
good find, ofcom claim noone advertises it as local rate now yet the bbc is a major broadcaster.
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catj
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Re: BBC Still Claiming 0845 is local rate.
Reply #2 - Apr 10th, 2012 at 9:21pm
 
If you browse the Advertising Standards Authority (ASA) website you'll find many judgements against companies they have warned off for falsely advertising 0845 numbers as 'local rate' and 0870 numbers as 'national rate' over the last few years.
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kasg
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Re: BBC Still Claiming 0845 is local rate.
Reply #3 - Apr 11th, 2012 at 6:51pm
 
catj wrote on Apr 10th, 2012 at 9:21pm:
If you browse the Advertising Standards Authority (ASA) website you'll find many judgements against companies they have warned off for falsely advertising 0845 numbers as 'local rate' and 0870 numbers as 'national rate' over the last few years.

Unfortunately it still seems to be almost the norm for companies to do this with 0845 numbers and I really can't be bothered to report them all!
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« Last Edit: Apr 11th, 2012 at 6:52pm by kasg »  
 
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ihate0845
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Re: BBC Still Claiming 0845 is local rate.
Reply #4 - Apr 12th, 2012 at 1:51pm
 
to me this is a failure by ofcom, they seem to always leave loopholes and such allowing abuse and misinformation.
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